Stella Dimoko Marilyn Monroe′s ′Happy Birthday′ Gown Fetches Millions


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Saturday, November 19, 2016

Marilyn Monroe′s ′Happy Birthday′ Gown Fetches Millions

The tight, skin-tone dress that Marilyn Monroe wore while singing 'Happy Birthday, Mr. President' to John F. Kennedy in 1962 has fetched $4.8 million at auction.

 The actress died just months after the renowned rendition. 

Julien's Auctions put the dress on the block late on Thursday, the first day of a bumper three-day auction set to include over 1,000 items belonging to Monroe. The winning bid of $4.8 million (4.5 million euros) came from the American museum chain Ripley's Believe It or Not.

"Marilyn Monroe singing 'Happy Birthday, Mr. President' is certainly one of the most famous impromptu performances in American history," said Darren Julien, president and CEO of Julien's Auctions. "We were incredibly privileged to have had the opportunity to offer this amazing dress from the most legendary screen star of all time."

The actress had to be sewn into the tight dress minutes before her performance at the Democratic Party fundraiser in Madison Square Garden in New York. The gala was held weeks before President John F. Kennedy's 45th birthday in 1962.

Saved for history

At the time, the sequin-covered gown reportedly cost $12,000.
Monroe's breathy rendition of "Happy Birthday" is deeply ingrained into American culture, as it helped fan the rumors of an affair between her and President Kennedy.

Monroe died of a drug overdose less than three months later, and Kennedy was assassinated the following year.

The dress was auctioned off to late fund manager Martin Zweig in 1999 for $1.26 million. Zweig bought the dress as an investment and kept it in a climate control cabinet, according to the auction house.

Although the Thursday sale surpassed the expected value of between $2 million and 3 million, it is still below the record price for a Monroe dress. The frock she wore while standing above a subway grate in "The Seven Year Itch" fetched $5.5 million five years ago.



  1. Hian!
    Too much money dey disturb them sha

  2. Mtewwwwwww.
    Make una give me the millions make I put for mmm.

  3. That huge amount just for a dress. Money is incredibly good

  4. nawah o...Hw can I get dis popular?

  5. Okay now...when will they auction Abacha's khaki??

  6. Sooo 20 years from now, how much will the napkin from Tuface's kitchen cost?

    The bedsheets from MI's bed?

    RMD's socks?

    3rd world gnats. No idea how to maintain or preserve. Yimu.

    1. I don't know why the word "gnats" cracks me up bad every time I see it.

  7. This is life. Celebrity is good. Oyibo celeb I mean

  8. When your name is solidly etched in history,this is what happens. Whoza!

  9. Oriegwu!
    This Marilyn Monroe dey pull weight even un death

  10. Ah see money aunty stellz very soon they will auction my own clothes like this and u wil carry the news its just a matter of time just watch

    *optimistic Maraya*

  11. Don't even know who she was,I had to go watch it on you tube. Atleast i'v been informed.

  12. Way to go Ripley's believe it or not museum. That dress difinately belongs there, a piece of history!!. Love the dress, sexy yet classy not like the slutty dresses of today

  13. Too tired to read this. 4.8M for a dead woman's dress. Okay. Guess Beyoncé's clothes in many years to come, will fetch billions. Eku igbadun

  14. Oyibo sha, if na naija people for don the cast and bind the dress sef.

  15. Ah see money aunty stellz very soon they will auction my own clothes like this and u wil carry the news its just a matter of time just watch

    *optimistic Maraya*

  16. She is dead and still making money.
    I don't think any of our Nigerian star can do this even in death cause they ain't worth more than runs.

  17. Such a lovely gown worn by a very beautiful woman.

    This shade of color is what is now trending now.

  18. OlaGold (add up 58BF8F56 for 18-24k raw gold dust and bar)19 November 2016 at 21:09

    Wow. I love to see the full gown. Let me Google

  19. I wonder what Actress Mercy Aigbe's famous dress will cost in 50 years.😀


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