The move is part of YouTube’s renewed push to reward originality and weed out what it calls “copy-paste” creators, those relying on AI-generated slideshows, recycled mashups, clickbait compilations, or over-edited versions of others’ videos. Content that lacks educational or genuine entertainment value will no longer be eligible for monetisation.
Under the revised guidelines, only creators who produce original educational videos, genuinely creative entertainment, or authentic visuals and narration will qualify for monetisation.
Channels that lean on shortcuts such as reaction videos with little added value, lazily repurposed clips, or repetitive, templated formats risk being demonetised entirely.
This means that even if a channel meets the basic eligibility thresholds for the YouTube Partner Program either 1,000 subscribers and 4,000 watch hours in the past 12 months, or 10 million valid Shorts views in the last 90 days their application could still be rejected if the content lacks originality.
The update reflects YouTube’s wider strategy to curb the exploitation of its recommendation algorithms by creators gaming the system with mass-produced or automated content. As AI tools become more accessible, the platform has seen a surge in low-effort uploads that drive views without providing substantial value.
YouTube’s tighter enforcement comes at a time when competition among content creators is more intense than ever and its monetisation program, a key source of income for millions, is under increasing scrutiny for both quality and fairness.
CNBC TV
Under the revised guidelines, only creators who produce original educational videos, genuinely creative entertainment, or authentic visuals and narration will qualify for monetisation.
Channels that lean on shortcuts such as reaction videos with little added value, lazily repurposed clips, or repetitive, templated formats risk being demonetised entirely.
This means that even if a channel meets the basic eligibility thresholds for the YouTube Partner Program either 1,000 subscribers and 4,000 watch hours in the past 12 months, or 10 million valid Shorts views in the last 90 days their application could still be rejected if the content lacks originality.
The update reflects YouTube’s wider strategy to curb the exploitation of its recommendation algorithms by creators gaming the system with mass-produced or automated content. As AI tools become more accessible, the platform has seen a surge in low-effort uploads that drive views without providing substantial value.
YouTube’s tighter enforcement comes at a time when competition among content creators is more intense than ever and its monetisation program, a key source of income for millions, is under increasing scrutiny for both quality and fairness.
CNBC TV
Those ai videos are so damn annoying sometimes. So the reaction videos ppl are getting the ax too..lol. At least they had a good run while it lasted, I ain't knocking anyone's hustle.
ReplyDeleteOther platforms will follow suit..Nigerians a d Indians on this table!
ReplyDeleteLol... at least it will curb piracy
ReplyDeleteThank God.
ReplyDelete~ice...
This is a very welcome development. Also ugly crass thumbnails should be de-monitized next .
ReplyDeleteThank God. I just shake my head when I see some useless videos, especially by our people!
ReplyDelete